Getting requests for guest blogging can be a terrific way to expand your online profile, strengthen your connections, and boost search engine optimization. The following procedures can assist you in locating companies to guest write for:
How to attract your customers
I take it you’ve already put together a portfolio? Create your LinkedIn profile now, and start contributing. LinkedIn, in the words of marketing guru Gary Vaynerchuk, “is where Facebook was at five to seven years ago.”
Make sure you have a specialty now. Select a field and stay in it. By doing this, you will be able to reduce the number of possible clients on your list and increase the likelihood that they will find you to be a fantastic fit.
Every time, a natural health company will choose the holistic article writer over the generic writer.
Additionally, you can charge more for your specialization.
The next step is to use the resources at your disposal to find clients. That can entail looking through Crunchbase or AngelList. Alternatively, you may search online.
An excellent mix of introversion and outreach is provided by cold emailing. I can tailor my emails to each client, sending five to ten each day, and I can be very certain that I will receive a response that will result in work being done in a short amount of time.
12 or more additional locations: Guest blogging for pay
Many writers swear by guest posting on blogs. Though I haven’t had as much success as some, I have done my fair amount of guest writing over the years, so I can’t comment from personal experience.
For those who do not know, guest blogging is creating articles under your name for someone else’s blog. Most clients pay for these services, and in most cases, you get a byline that you may link back to your website.
For the simple reason that guest blogging is more difficult to manage, I do not advise making it the cornerstone of your company. I’m aware that if I make a specific amount of cold email pitches each week, I can secure consistent employment.
Many opportunities must come your way when guest writing and they frequently don’t. However, they have some power.
How to attract clients for guest blogging
Make sure you have that portfolio, please.
Next, look for websites that compensate guest bloggers. There are other lists similar to this one online, and this one contains a list of 12 websites that pay $100 for each post.
Now, think of a couple of post ideas especially for that site, before you pitch them. They’re interested in knowing if you completed your assignment. They frequently publish guidelines for guest bloggers, so pay close attention to such. Additionally, look through their website to see what kinds of articles they allow.
It’s crucial to take your time while guest blogging, which is also the reason I don’t do it. By next week, you won’t have five paying guest blogging clients. Strong competition exists for them.
Don’t rely on these as the foundation for your job because they can be more difficult. Here, you’re passing through some gatekeepers.
Finally, avoid being desperate
Throughout the last ten or more years, I have experienced some bad moments in my career. The most important advice I can provide you is to not wait to market yourself for work until you need it.
Before you need it, do it.
Why? Because you’re desperate when you need it. Those pitches will sound like you have nothing to fall back on. Professionals aren’t desperate; desperation is evident. Customers want to deal with experts.
I spent more than a year working with a terrible customer, and you couldn’t pay me to work with him again. He was one of my first customers, and we collaborated on numerous transactions. I still remember the advice he offered me, despite our disagreements: “You do your best work when the bills are paid for.”
Put another way, writing is much simpler when there is less pressure. Writing confidently is the only way to advance your writing career, and you can only do so when you’re not risking everything to land your next job.
Trust the process, even if your invoices haven’t been paid in full. Make frequent pitches. Continue pursuing leads. If you work with confidence, you’ll be astonished at the level of achievement you can achieve.
Go ahead and send some pitches now!